The Predatory Edge

The Predatory Edge

Lifelike anatomy, dynamic swim balance, and heavy-duty hardware ready for the fight.

PRO TESTED
3D LASER EYES
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Happy Hours Sale

Buy 2
GET 15% OFF
Buy 4
GET 20% OFF
Buy 6
GET 25% OFF
Buy 7+
GET 30% OFF

——Ending Soon—Don't Miss Out!——

⚡ Auto-applied at checkout. Mix & match!

Finesse Jig Head

Finesse Jig Head

$11.99
FLARE 80 Bass Jig 3-1/8" - 3/8oz

FLARE 80 Bass Jig 3-1/8" - 3/8oz

$10.99
FLASHFIRE 70 Spinnerbait 2-3/4" - 3/8oz

FLASHFIRE 70 Spinnerbait 2-3/4" - 3/8oz

$14.99
FURY 120 Spinnerbait 4-3/4" - 5/8oz

FURY 120 Spinnerbait 4-3/4" - 5/8oz

$14.99
GHOST 100 Floating Pencil 3-15/16" - 5/8oz

GHOST 100 Floating Pencil 3-15/16" - 5/8oz

$15.99
HAVOC 60 Floating Minnow 2-7/16" - 3/8oz

HAVOC 60 Floating Minnow 2-7/16" - 3/8oz

$14.99
Fishing lures hanging from a rack inside a tackle storage area.

Not Sure Where to Start?

The most trusted lures & tackle voted by thousands of anglers.

Explore Top Rated
Heavy Duty Split Rings

Heavy Duty Split Rings

$11.99
HYDRA 66 Boat Jig 2-5/8" - 1-7/16oz

HYDRA 66 Boat Jig 2-5/8" - 1-7/16oz

$14.99
HYDRA 68 Soft Bait 2-5/8" - 3/32oz (10 Pcs)

HYDRA 68 Soft Bait 2-5/8" - 3/32oz (10 Pcs)

$12.99
HYDRA 70 Topwater Popper 2-3/4" - 5/16oz

HYDRA 70 Topwater Popper 2-3/4" - 5/16oz

$14.99
INFERNO 53 Hollow Body Frog 2-1/8" - 5/16oz (1 Pc)

INFERNO 53 Hollow Body Frog 2-1/8" - 5/16oz (1 Pc)

$15.99
JAVELIN 65 Topwater Popper 2-9/16" - 1/4oz

JAVELIN 65 Topwater Popper 2-9/16" - 1/4oz

$14.99
JAVELIN 67 Shore Jig 2-5/8" - 5/8oz

JAVELIN 67 Shore Jig 2-5/8" - 5/8oz

$13.99
KINETIC 100 Soft Bait 4" - 7/16oz (4 Pcs)

KINETIC 100 Soft Bait 4" - 7/16oz (4 Pcs)

$15.99